Learning and development is an essential part of engaging and empowering our employees if sustainability is to be something we do together, every day. We take a localised approach to our employee engagement on sustainability, which means we can focus on the issues that really matter in each region.
Our in-store colleagues are the ambassadors of our sustainability approach to our customers, making them a particularly important audience for training and engagement on this topic. Every customer-facing campaign we run at C&A is supported by internal communications and engagement, allowing in-store colleagues to bring our messages to life for customers.
Supporting employees’ development
We aim to support our employees’ personal and career development while they are with C&A. Across our markets, we make e-learning available to our employees on core topics, and run management development programmes that deliver additional training to managers with outstanding performance and potential.
In 2017, specific employee training programmes included:
New hire orientation:
Function-specific sustainability training:
New e-learning platforms:
Leadership and talent development:
Reporting on our progress
In 2017, our aim was to build on what we heard from the regions in 2016: that employees are proud to work at C&A, but that many felt we could communicate our work more strongly to customers. In line with this feedback, we developed our customer-facing #WearTheChange campaign during 2017 and launched it in Europe in February 2018, followed by launches in Brazil and China in April.
Aligning sustainability with learning and performance management
For sustainability to truly become something we do every day, it needs to be embedded within training and objectives for those employees we trust with the delivery of our goals: our Sustainable Supply Chain (SSC) team, the Fabric team that works with organic and Better Cotton, and selected members of the Sourcing team in Europe.
Delivering on employee engagement plans
In 2017, we developed a global employee engagement approach for sustainability, and each region developed its own sustainability engagement plan aligned with this approach. These plans aim to:
Execution of these plans has already begun with the launch of our global #WearTheChange campaign in early 2018, and will continue throughout the year.